Date

Strategic Aim


The School of Business, which celebrated triple milestones in 2023—75 years of business education at Wake Forest, 50 years since the first graduating class of MBA students, and 10 years in Farrell Hall—has released its new strategic framework, building on the values established in the combined school’s first strategic framework in 2013. The School is refreshing its strategy to strengthen alignment with the University’s “Framing Our Future” and to strengthen its differentiation and distinctiveness in the current educational and industry contexts.

We Develop analytical, ethical business leaders driven to achieve results. We do so through a dynamic combination of rigorous academic preparation, thought leadership and research, and an unrivaled connection to the marked.

School of Business Mission Statement

The Business School’s new framework mirrors the structure of “Framing Our Future” with the addition of a fourth thematic goal: “Organizational Excellence & Continuous Improvement.”

Read the School’s framework below.

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